It's comforting to know that the people who make negative ads are nonpartisan, so long as you have money to spend.
"It's more how you say it than what you say," said Joanne Joella, a vocal coach from Melrose Park. "What we do is based on the science of manipulation. Your voice is a powerful, powerful tool."
It's not the ideal way to conduct American political campaigns, Oxman acknowledged.
"I wish the dialogue was happening in newspapers, but not as many people are reading newspapers these days," he said. "TV ads work."
That's right. Love your country so much that you will spend billions of dollars to win, win, win, using cynicism about citizens as a thinly-veiled excuse to deceive.
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The Democrats have won many seats on a platform of negation and non sequitur. This creates a tenuous political situation. What will they do with their power?